There Is No Information Overload
I don’t believe in information overload.
I think it’s a term used to explain away losses of productivity or minor inefficiencies, or a scapegoat for whatever you choose to distract yourself with at any given moment. (I should know.) I don’t believe it’s an impossible phenomenon, but for the most part I think its manifestation is really a consequence of information flowing into your brain in the wrong context.
Today, computers are the hub of information retrieval in every home and workplace. A TV is good for information viewing, but it’s passive and not intended for fetching information based on a query, it just spits out what’s sent, whether you ask for it or not. When you want a specific question answered immediately, you always go to a computer.
Mobile devices are slowly cutting into this monopoly, albeit at a snails pace. What is really starting to work are mobile applications specifically designed for the context in which they are used. For example, you want a taco and use your phone for a location-based search of a Mexican restaurant. It’s a map-based interface, and the information is given to you based on your immediate location. That’s all well and good, and is technology widely available today. (App Store anyone?) You can also do that from your computer, but what’s important is that that information is available in the context that you need it in.
The proliferation of this type of information retrieval is the answer to information overload. (If there really is one, that is.) What is important is that there is information there, in the background, available and context-sensitive.
Cooking Up an Example
I’ll give you an example of what I’m talking about. I keep recipes on my computer. Not because it’s convenient or practical, but just because my computer is where I save everything. When I want to cook something, I either print or write down the recipe and take it to the kitchen for prep, or scamper off to the store for ingredients.
Here’s the dream scenario. Recipes are available on my computer, but they’re also available on my microwave, fridge, and above my stove. When a recipe is selected a shopping list is made available in my phone. Better yet, my fridge checks it’s own contents and lets me know what I need from the store. If I have all the ingredients maybe my stove starts preheating. You get the idea.
The point is a computer is more a gatekeeper, or even roadblock, today than ever before. With wifi chipsets becoming ever-more microscopic and flexible OLED displays starting to be practical, it’s nearly possible to have a genuinely useful information cloud out and about in meat-space. More seamless devices (don’t think phones and computers) with more connectivity spread out into their appropriate context could make a lot of sense.
Perhaps even….gasp…reserving your computer just for work. Wouldn’t that be novel?
The more information available in the correct context lets it blend into the background. If the retrieval isn’t a burden, yet another task to complete, that’s where it’s most useful. That’s the goal…providing information in context, perhaps that can make our current concept of computers and information overload slowly go away.