KOMO Steps Up To The Mic
Browsing local radio KOMO 1000′s news site I spied this link in the main navigation. What is it? A link to their podcast. (Definition via wikipedia) Not only was I very pleasantly surprised but I was just plain excited to see it- a local mainstream radio station that realizes the power and potential of turning over their broadcast to users’ full digital control.
By providing a podcast, KOMO allows a listener to download a selection of their programming to play back at their leisure on a portable audio device. It’s just like VCR for a digital audio source, but even easier to setup, and no blinking “12:00AM”. It makes perfect sense, they are providing a source that uses only marginally more bandwidth than they would otherwise, they still get to include their advertisements, promos, and they get the same name recognition they would if you were listening to a live broadcast. My hats off to you KOMO, way to break the waves, and take advantage of technology instead of cursing it.